Business Wire

Marketing Mix Engagement Helps in Devising Marketing Mix Strategy for a Leading Sports Apparel Brand | A Quantzig Success Story

LONDON--(BUSINESS WIRE)--Quantzig, a premier data analytics and advisory firm that delivers actionable analytics solutions to resolve complex business problems, has announced the completion of its ...
Business Wire

Role of Marketing Mix Strategy in Strengthening the Level of Competitiveness in the Vegan Foods Industry | A Quantzig Case Study

LONDON--(BUSINESS WIRE)--Quantzig, a pure-play analytics solutions provider, has announced the completion of their latest marketing mix strategy for a vegan foods manufacturer. The client is one of ...
Forbes

Five Core Tactics To Optimize Your Marketing Mix

Most of us are digital creatures today. It seems we’re always plugged into some sort of communications designed to inform, entertain and motivate us. And the level of control we have to adjust these ...
Forbes

How To Develop A Digital-Led Marketing Mix For Enterprise Brands

Modern enterprise companies, such as those in the Web3 and blockchain space, understand how to leverage the latest digital marketing tactics to engage with their target audiences. This is where ...
Marketing

Four Tips to Help You Find Your Optimum Content-Marketing Mix

Who remembers putting together a mix CD or—get ready to take it way back—a mixtape? Long before the infinite playlist options offered by Spotify, Apple Music, and others, there was finite space for a ...

Marketing’s dangerous obsession

The surge in interest around Market Mix Modelling (MMM) says less about the brilliance of the models and more about the ...