In the mid-1990s, Remington Arms settled a class action lawsuit over allegedly defective shotgun barrels, issuing $17.5 million in checks to some 477,000 owners of more than 820,000 12-gauge shotguns.

A Spokane law firm has filed a class action against a California company that it says posts deceptive banner ads on the Internet, sometimes leading inexperienced computer users irreversibly away from ...

Web surfers have learned to ignore banner ads and click past pop-up ads. But they can't ignore the animated lizard that skitters across the Lycos.com home page with a Saturn sport utility vehicle in ...

Forbes contributors publish independent expert analyses and insights. I cover the collision of advertising and the Internet. Like it or not, get ready for banner ads to arrive on your television. That ...

According to industry estimates Internet advertising stood at Rs 650 crore in 2008-09, of which Search was about Rs 350 crore. Display or banner ads remained at about Rs 300 crore, which shows that ...

More than three in five Americans (63%) say they ignore or disregard Internet ads, according to a new Adweek Media/Harris Interactive poll. Internet banner ads are the most ignored (43%), followed by ...

“Banners” are graphic advertisements that appear on World Wide Web sites intended to build brand awareness or to generate traffic for the advertiser’s site. The term “banner” comes from the general ...

The sky might as well be falling. Or is that your bottom line? You paid a fortune to plaster banner ads across the Web — and no one clicked. Flipping ahead a few pages into your company's future, you ...